Data Is The Voice of Your Customer

Data Is The Voice of Your Customer

At Airbnb, Riley Newman sees the collective data is seen as the “voice” of the customer. Data scientists serve as the megaphone that amplifies the voice of the customer by teasing out their desires from the logs of customer interaction, and interpreting them into actionable decisions for the product, marketing and customer support team.

My-fans - data

What happens …where my-fans is moving

- Forrester research shows 90% of customers start their purchase with a search engine
- 46% of buyers consume content weekly. And, 37% spend time daily to get a better understanding of the application technology to business problems,
- 45% of buyers require person-to-person contact in the buying process,

Try us, try my.fans

Dicas Smart Sharing - #32

Gives data to your customer.

www.smart-sharing.com