Why ask why? (by Seth Godin)
"Why?" is the most important question, not asked nearly enough.
- Why does it work this way?
- Why is that our goal?
- Why did you say no?
- Why are we treating people differently?
- Why is this our policy?
- Why don't we enter this market?
- Why did you change your mind?
- Why are we having this meeting?
- Why not?
Entre outros que deviam ler este texto, lembro-me dos J´s dos partidos políticos.
Among others that should read this text, I remember the J's from political parties.